Arts and culture Community Development Entertainment

Old Mutual Amazing Voices: Music Talent Search

A brand new talent search series will be introduced on DStv in January, with Zimbabwe one of only four countries involved in this innovative reality television show.

Liz Dziva, publicity and public relations manager of MultiChoice Zimbabwe, said the show, Old Mutual Amazing Voices, would focus on musical groups in three specific genres, sourced from talent in Zimbabwe, South Africa, Ghana and Kenya, and would premiere on January 12.

“This is a  multi-country singing competition with contestants sourced in nine African cities, including Harare, Bulawayo, Accra, Kumasi, Mombasa, Nairobi, Cape Town, Durban and Johannesburg,” she said.

“These talented hopefuls will then compete against each other in search of the winner’s title and a grand prize of US$100 000.”

Old Mutual Amazing Voices will have a run of 13 weeks, ending on April 5, and will focus on singers in three musical sub-genres: gospel, pop and rhythm and blues. The show will seek out unsigned musical groups made up of between four and eight members each of a minimum age of 18, whose basic requirement will be to have amazing voices. The participants will be chosen by celebrity selectors from each of the four countries, who will select three participatory groups from each genre after mass auditions.”

 When it starts running, the show will feature the mass auditions in home countries, thereafter following the shortlisted groups as they advance to elimination stage, also hosted in the home countries. After the elimination phase, three groups in each genre will advance to the grand stage in Johannesburg, where they will sing to win the main prize.

 “We are delighted that international-respected Old Mutual is the title sponsor of a show that will bring Africa together in a unique and uplifting way,” said Ms Dziva.

Registration for the auditions is under way and can be undertaken online at  https://africamagic.dstv.com/show/old-mutual-amazing-voices .

Amazing Voices will be broadcast on Zambezi Magic, Africa Magic, Mzansi Magic and other channels. Auditions for Zimbabwe will be held at the Large City Hall in Bulawayo on October 15 and at the Monomotapa Hotel in Harare on October 18 from 8am to 3pm.

“Zimbabwean musical groups get ready. This will be a major opportunity for fame and recognition and we are thrilled Zimbabwe is one of only four countries involved in this exciting new show, which will be a television highlight of 2020,” said Ms Dziva.

About the author

Byron Adonis Mutingwende