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Africanews, part of the Euronews group, celebrates its fifth anniversary

DStv’s Africanews channel is celebrating its fifth anniversary, marking the event with special coverage of events in Africa over the past five years. The coverage also focuses on how the continent is trying to meet the challenge of the Covid-19 pandemic, as well as looking at the hopes and aspirations of people across Africa for the next five years.

Liz Dziva, publicity and public relations manager of MultiChoice Zimbabwe, said that within the coverage were profile interviews of people shaping the future of the African continent, from fields such as business, culture, healthcare, sport, diplomacy, or technology.

“These interviewees include Haweya Mohamed, the Franco-Somali co-founder of tech company Afrobytes; Samuel Eto’o, Cameroonian international football player; Carlos Lopes, High Representative of the Commission of the African Union; Femi Kuti, Nigerian musician and son of Fela Kuti, creator of Afrobeat; Phumla Williams, Director-General of the South African Government Communication and Information Systems department, in charge of the Covid-19 strategy; Angélique Kidjo, Grammy award-winner from Benin and Didier Drogba, an international football player from the Ivory Coast,” she said.

Africanews is now seen in more than 35 million homes in 40 countries in Africa, as well as in Britain and the USA. Audience numbers are increasing on television and digital platforms and Africanews’ social media channels have more than a million followers, with page views on its website and app having increased by 100 percent in the past six months.

Africanews has also launched a brand campaign labelled Proud To Make Your Voice Heard, reinforcing the channel’s mission to cover the continent fully and give Africa’s voices connection to the rest of the continent and to the whole world.

Africanews is the only independent international news channel made for Africa. Launched in 2016, it covers the widest range of news and aims at delivering unbiased reporting. The channel is available 24/7 on DStv and on digital platforms, in French and in English. A team of 50 correspondents help showcase the news from various bases across the continent.

Africanews and its sister channel, Euronews, are seen across the world and the channels’ commercial team works with brands across the African continent to developing advertising, sponsorship, branded content, and special events to engage with their pan-African audience.

About the author

Byron Adonis Mutingwende