Minister Mupfumira representing Zimbabwe at the Arabian Travel Markets Expo

UAE pledges to walk with Zimbabwe in its road to economic recovery

The UAE Government has pledged full support to the Government of Zimbabwe in its journey  to economic recovery.

This was said by Senior Vice President for Commercial Services  in the Dubai Chambers , Mr Atiq Juma Faraj Nasib  during a courtesy meeting by Minister Mupfumira together with Zimbabwe Ambassador to Kuwait,Mr Marongwe.

The Minister who was attending the Arabian Travel market (ATM), is ceasing every opportunity she has to promote Zimbabwe as a tourism destination of choice.  Minister Mupfumira explained to the Senior VP that Zimbabwe is on an economic recovery trajectory hence the thrust to re-engage the international community.

The Tourism minister also took time to explain the advent of   Victoria Falls special economic zones in Zimbabwe,which has been designated for Tourism and financial services. She invited the UAE to consider investing in Zimbabwe as it prides itself with the natural God-given tourist attractions including the Falls and a rich safari consortium.

The Senior VP expressed much interest in the thrust taken by Zimbabwe,adding that our absence from the UAE market was really felt. The efforts by the Government of Zimbabwe championed by our President, HE.ED. Mnangagwa were acknowledged by the UAE Government. The two also discussed a number of national economic development issues, key amongst them, air connectivity , agricultural marketing and tourism , with indications that Emirates airline is considering introducing direct flights to Victoria FALLS and Harare. Connectivity, amongst other infrastructure, enhance tourism.

It was also disclosed during this meeting, that Dubai has keen interest in Zimbabwe agricultural products and the trade opportunities must be harnessed for sustainable economic recovery of the landlocked African country.

The Dubai Government greatly appreciates existence of a Consulate in Kuwait but The  Senior VP emphasised the urgency of expediting direct diplomatic exchanges between the two countries. The Dubai Government also expressed willingness to assist Zimbabwe in setting up its diplomatic office in Dubai office before end of 2019.

The Senior VP encouraged Zimbabwean companies to register for trade with Dubai, which has become the most lucrative trade hub in a short space of time. He commended Zimbabwe for participating in exhibitions such as the ATM as such platforms attract the entire world markets and Zimbabwe can market itself there. In further discussion, the minister of Tourism sought to understand how Dubai has become so dynamic in its approach.

The Senior VP said his Government has respect for human etiquette. He disclosed how the UAE has put in place policies that make and keep people happy. Success of the UAE hinges upon making sure that the people who do the work are kept happy.

There was also need to embark on re-branding of Zimbabwe and creating the necessary awareness, including manufacturing of quality , original Zimbabwe products that identify with the country.. It is encouraging to note that Zimbabwe can now only blame itself for taking its time to leverage upon the offers being put across by the UAE. Zimbabwe is rich in natural and Human Resources. It is never too late for, to do anything.




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